{"id":"Q-1","type":"question","title":"Do more faithful commercial representations lead to better selection outcomes?","created":"2026-07-13","status":"open","authors":["Upstream Zero"],"edges":[{"rel":"investigated-by","to":"H-2"}],"commercialRelevance":{"affectedBuyers":"Any organization selecting vendors through documents, demos, or AI-assisted screening","affectedCategories":"All considered-purchase B2B categories","potentialProductImpact":"If fidelity pays, investment shifts from persuasion volume to verifiable substance","currentConfidence":"This is an open question. We have not measured it."},"whatWouldCountAsAnAnswer":"Measured selection outcomes (buyer-reported fit, retention, post-purchase regret) compared across matched decisions made through representations of independently assessed fidelity.","body":"The founding bet of the research program, stated as a question rather than\nan assumption. Commerce runs on representations — websites, claims, demos,\nand now machine-readable profiles consumed by AI evaluators. Whether\n*faithfulness* of those representations actually improves selection\noutcomes is testable, and the identity of this company shares its\nrefutation condition with the science: if fidelity does not pay, more than\nour research program was wrong.","url":"/questions/Q-1","machineUrl":"/objects/Q-1","referencedBy":[{"from":"H-2","rel":"derives-from"}],"_meta":{"site":"Upstream Zero — Commercial Evaluation Observatory","version":"0.1","note":"Claims are presented at their evidence tier; Narrated is the lowest. Verify by walking edges, not by trusting us."}}